Business Engineer with demonstrated expertise in B2B and B2B sales models with proven success in launching new products, improving customer retention, increasing beta participation, managing product initiatives, and reducing expenses. Strategic thinker and a strong communicator who generates and nurtures leads through marketing automation. Industries: software, financial services, eCommerce, mortgage & real estate, information technology, IT services, technology staffing, consulting, marketing, and automotive Key Accomplishments: Launched the first cloud-based SaaS platform and mobile application in the company’s history Improved renewals initiative, leading to a retention rate of over 90% after a significant price increase Increased beta registration and participation by 200% over the company’s previous product beta test initiatives Redesigned tester, prospect, and customer feedback processes to ensure market-driven development efforts, improving product release cycles by 2 months Managed multiple cross-functional product initiatives from solution concept through to successful release Built a business case to reduce 14,000+ hours of technical debt by capitalizing new features to resolve old functionality, resulting in expense savings of over $500K Created an expired authorizations management program which increased the recoverability of outstanding transaction fees.
I have consulted with Greenium Tech LLC, TekPro Systems, Fit for Trips, Synchrony Talent Partners, ALINED Consulting, Client Growth Resources, BioTech Partners… My primary mode of engagement is to start with an automation strategy and move the client toward realizing automation across revenue and operations functional groups